With the introduction of the Apple Watch, many believe that smartwatches as a new computing platform now has the potential to explode. One company betting on that trend is Little Labs, an L.A.-based app studio founded by mobile industry veterans that’s focused exclusively on building experiences for the “post-phone” era. The studio today has a small handful of apps for Android Wear and Apple Watch on the market, but plans to introduce several more over the course of the year ahead.
Little Labs is not alone in hoping to find a breakout success in apps for the small screen: the startup is backed by $3 million in seed funding, with the largest portion of that from a recent seed round led by NEA.
Others participating in the round, which closed in April, include Lightspeed Ventures and Lowercase Capital, with pre-seed investors Crosscut and Amplify LA also joining in.